Unauthoritative Pronouncements

Increasingly, every pixel in front of our eyes is fought over by a pool of large technology companies that are trying to squeeze fractions of cents out of ads and promotions.

There’s a lack of care and thoughtfulness about all of these moves. Instead, there’s just an assumption that as long as they can pry someone’s eyes open, “Clockwork Orange”-style, then they’ve helped activate those reluctant viewers with brands.

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